This year the world coffee association held the biggest coffee exhibition of the world in atlanta. This even was sponsored by specialty coffee association of america in georgia, joined by people of different profession all around the world like coffee farmers, coffee lovers and even the restaurant or cafe owners.
There was a different view in indonesia pavilliun which was the main target of the visitors compared to the other countries. In this occasion also, indonesia offered different kinds of coffee from different region like manggarai coffee, ende flores coffee, java temanggung coffee and honey malabar coffee.
The visitors are allowed to have coffee cupping starting from sniffing the smell of coffee and deciding for the kind to be bought.
The attendance of indonesia in this biggest coffee exhibition aimed to bring the taste of its product to the international level. It got positive response through the booming visitors to pavilliun. This signified the more priority and quality of indonesia coffee is better than the other countries.
The entire transaction of coffee during this exhibition was $35 million for 392 container distribution. Nus nuzhulia ishak, the representative of trade ministry pointed out the objective of this even to promote and establish the business network of indonesia and other countries. It's expected that indonesia coffee will be popular in international level in aline with the nomination of the country as the fourth producen of coffee of the world.
This year indonesia is appointed as the SCAA portrait country. Some coffee lovers appreciated much the unique taste of indonesia coffee. One of the coffee cafe owner shared that;" indonesia coffee is very unique and unfound in other place. He speculated to sell the product in his coffee as he won the coffee auction in remarkable indonesian coffee pavilliun.
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